John-Caleb Bradberton | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Bradberton preserved in the vault beneath his office in 2287 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
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John-Caleb Bradberton was a chemist and business magnate before the Great War, best known as the inventor of the Nuka-Cola soft drink and CEO of the Nuka-Cola Corporation.
Background[]
Inventing Nuka-Cola[]
Bradberton was only an amateur chemist when he began developing what would become the nation's (and possibly the world's) most popular soft drink in 2042.[1] It took him nearly two years, and the help of multiple other organic chemists he would later call his "Beverageers," but in late 2042, Nuka-Cola became a reality. Within merely a year, Nuka-Cola was the top-selling soft drink in the United States.[1][2][3]
Nuka-World[]
On Memorial Day weekend of 2049, Bradberton watched on as hundreds of people enjoyed his soft drink at a fairgrounds; he remarked that "A day like this should be every day!", inspiring the idea of his theme park, Nuka-World. The success of Nuka-Cola was so immense that Bradberton was able to fund and build the entire theme park in less than a year, with doors opening to Nuka-Town USA and Kiddie Kingdom on May 1, 2050.[4]
With over 40,000 visitors admitted into the park at its grand opening, the park was an instant success and more attractions were planned to be added to Bradberton's park in the coming years. This included Dry Rock Gulch in 2058 and Safari Adventure in 2067, both of which essentially doubled the amount of visitors to the park immediately. The Galactic Zone was the last ambitious park to be added in 2072.[4]
Project LEAP-X[]
With the overwhelming success surrounding his professional life, Bradberton garnered the attention of the United States military. Bradberton's Beverageers were some of the top organic chemists in the nation, prompting General Braxton of the Army Research Laboratory's Weapon and Material division to propose a contract with Bradberton in March of 2076:[5] should Bradberton sign away his employees to work on chemical and biological weapons for Project Cobalt, he would be greatly compensated.[6]
However, Bradberton's ego was so inflated by now that he could not be swayed with mere money; he wanted more. With his influence in Washington, D.C., Bradberton was able to uncover information about a top secret project: the LEAP-X program (Life Extension And Prolongation). This project was dedicated to keeping humans alive indefinitely via a specialized machine; Bradberton knew that the world as he knew it was coming to an end soon, and with this project, Bradberton could live forever.[6][5]
General Braxton accepted the offer, and Bradberton put a team to work on the project immediately. Other than Bradberton and the Project LEAP-X team, Bradberton's executive assistant Peyton Huxley was the only one who knew about Bradberton's plans, and was trusted to handle his employer's affairs once he stepped out of the world's spotlight.[7][8]
Bradberton had originally thought the project involved the creation of a living bio-suit that would preserve the human body long after it would normally expire; however, much to Bradberton's frustration, the LEAP-X team informed him that because of how much power and how many special components the project required, no more than 15 pounds of organic material could be accommodated: this left him no choice but to have his head surgically removed to be preserved by the machines.[9]
On April 2, 2077, Bradberton underwent the procedure in the personal vault beneath his office in Nuka-World, promised by Peyton Huxely that he would visit every day to keep Bradberton informed on the status of his soda empire.[7] This schedule continued until the day of the Great War, on October 23, 2077. With Huxley dead, Bradberton was imprisoned in his own vault for over 210 years – day in, day out, staring at the same wall for more than 76,700 consecutive days. That is, until the Sole Survivor of Vault 111 and Nuka-Cola fanatic Sierra Petrovita stumbled upon his self-imposed prison in late 2287.[10]
Interactions with the player character[]
Interactions overview[]
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This character is involved in quests. |
Quests[]
- Cappy in a Haystack: John-Caleb Bradberton is found in the secret vault beneath his office, and the Sole Survivor must decide whether to honor his wish and kill Bradberton, or keep him alive for Sierra Petrovita.
Behind the scenes[]
- His name is a portmanteau created from the names of the inventors of Coca-Cola (John Pemberton) and Pepsi-Cola (Caleb Bradham).
- Bradberton preserving his head underneath the amusement park of his company is directly inspired by the myth that Walt Disney had his body cryonically frozen after his death.
Appearances[]
John-Caleb Bradberton is mentioned in Fallout 3 and appears in the Fallout 4 add-on Nuka-World.
References
- ↑ 1.0 1.1 World of Refreshment tour: "Nuka-Cola began its journey in the year 2042 when our founder, John-Caleb Bradberton, was a budding chemist. He dreamt of a delicious soft drink that would provide energy, focus and 120% of the recommended daily value of sugar!
It took almost two years to perfect the formula, but in late 2044, Mr. Bradberton was finally successful and Nuka-Cola was born! It quickly surpassed other, lesser beverages to become America's number-one favorite soft drink. Not one to rest on his laurels, Mr. Bradberton and his team of talented "Beverageers" continued to create new and exciting formulas."
(World of Refreshment announcer's dialogue) - ↑ Nuka-World loading screen hints: "Amateur chemist John-Caleb Bradberton discovered the formula for Nuka-Cola in 2044. Within a year, Nuka-Cola could be purchased across the entire United States. "
- ↑ Sierra Petrovita: "When Nuka-Cola was invented by John-Caleb Bradberton in 2044, it quickly became the world's most popular soft drink. The wonder drink soon drew a dedicated following which prompted the Nuka-Cola Corporation to release many promotional items like these. By 2067, a Nuka-Cola machine such as this rare pristine model could be found on almost every street in America. Even in today's crazy world, Nuka-Cola is still the number one choice of refreshment among Armageddon's survivors."
(Sierra Petrovita's dialogue) - ↑ 4.0 4.1 Nuka-Town grounds terminals; Nuka-World Information Terminal, History
- ↑ 5.0 5.1 Bradberton's office terminals; Bradberton's Project Terminal, 03-17-2076
- ↑ 6.0 6.1 General Braxton's visit
- ↑ 7.0 7.1 Bradberton's office terminals; Bradberton's Project Terminal, 04-02-2077
- ↑ Nuka-World loading screen hints: "John-Caleb Bradberton, the inventor of Nuka-Cola, was the driving force behind the design of Nuka-World. In late 2077, he abruptly disappeared from the spotlight and his whereabouts became unknown."
- ↑ Bradberton's office terminals; Bradberton's Project Terminal, 01-19-2077
- ↑ Cappy in a Haystack